Operations

Veirano y Mattos Filho en vena de 10 tiendas Hortifruti Natural da Terra al Grupo Oba por R$ 69,3 milones

21 May, 2026

May 21, 2026

By Heidi Maldonado

HNT Comércio de Hortifrutigranjeiros, a wholly owned subsidiary of Americanas SA—currently undergoing judicial reorganization—entered into an asset purchase agreement with Grupo Fartura de Hortifrut (Grupo Oba Hortifruti) for BRL 69.3 million. The transaction covers all assets related to 10 “Hortifruti Natural da Terra” stores, all located in the State of São Paulo, and is part of Americanas’ judicial reorganization plan.

Veirano Advogados advised Americanas and HNT on the structuring of the operation, including the spin-off of HNT’s assets into a newly formed company, and on the negotiation of the transaction, in particular, the asset purchase agreement and its annexes.

For its part, Grupo Fartura de Hortifruti was represented by Mattos Filho Advogados.

The transaction presented significant legal challenges stemming from Americanas’ ongoing judicial reorganization proceedings, which necessitated careful structuring to mitigate liability risks related to business succession and ensure the proper segregation of the transferred assets. The transaction also required complex negotiations regarding the continued operation of the stores until closure, mechanisms for adjusting the purchase price, and the allocation of pre-existing liabilities.

The sale is included in the recovery plan approved in 2024 and is conditional upon prior approval by the Administrative Council for Economic Defense (CADE).

Legal Advisors

Advisors of HNT Comércio de Hortifrutigranjeiros y Americanas SA:

Veirano Advogados: Partners Mauricio Negri Paschoal, Carolina Amadeu Vasconcelos Rossini and Enrico Romanielo. Associates Marcela Traldi Meneses and Gustavo Soares de Oliveira.

Advisors of Grupo Fartura de Hortifruti SA:

Mattos Filho Advogados: Partners Eduardo Marques Souza, Victoria Villela Boacnin and Paula Camara Baptista de Oliveira. Associates Rafaella Barbosa Boccia, Carolina Falcão Marchi and Vitor de San Juan Faria.

In house of Americanas SA: